Types of Visual Communication

Visual communication is the most important term in business communication. There are various types of visual communication. and everyone should know about those types of visual communication to make visual communication effective and meaningful.

During visual communication, various techniques are used to present the information. Such techniques are described below:

Types of Visual Communication

1. Chart: Charts are used extensively by engineers, scientists and technical experts to covey any information at a glance.

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Types of Visual Communication

The above bar chart showing sales in respect of various years.

2. Graphs: Graphs are used to support any explanation and to clarify the meaning of written communication. It also creates and holds an interest in the audience.

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Types of visual communication

The above pie chart showing the contribution of various taxes to the National Income.

3. Posters: Posters provide a message or any information to general people in terms of facts, figures, and photographs. It is used for advertising or for Organizational or political issues.

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Types of Visual Communication

The above graph shows the relationship between demand and price

4. Map: Map helps to identify or locate any location, place, object so that we can gain an advantage to understand any situation or environment.

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Types of Visual Communication

The above graph shows income in responding to various years.

5. Posters: Posters provide a message or any information to general people in terms of facts, figures, and photographs. It is used for advertising or for organizational or political issues.

Types of Visual Communication

The poster clarifies regarding big sale at Lexmark shop.

6. Map: Map helps to identify or locate any location, place, object so that we can gain advantages to understand a situation or environment.

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Types of Visual Communication

The above road map shows the location of specific sites.

7. Other visual tools: Flip chart, chalkboard, marker board, overhead Projectors, cartoons, etc. also are used for visual communication.

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