Difference between Upward and Downward Communication

Upward communication and downward communication both are the important way of business communication but there are some certain difference between upward and downward communication.

The following are difference between upward and downward communication:

Points in difference Downward communication Upward communication
Definition It is a process of sending a message from a superior to a subordinate. It is opposite to downward communication i.e. it flows from subordinate to superior.
Nature Such communication includes instructions, orders, advice and the like: So, it is directive in nature. It includes suggestions, complaints and, the like so. It is non directive in nature.
Application It is suitably found in an authoritarian environment. It is found in a democratic environment.
Purpose It is to supply the subordinates with relevant information. It   serves   the   purpose   of feedback   i.e.   whether the subordinates  have  properly received the message.
Frequency  It takes place several times to give order, advice, and directions to subordinate. It does not occur so frequently.
Distortion                           People find little scope to distort the message here because such communication is authoritarian. Message can be distorted here intentionally as subordinates have expectations to be fulfilled such as job promotion.
Initiative Here, higher authority takes the initiative to make communication. Here, lower level employees take initiative to establish communication.
Management It is an instruction type of management. It is as like as consultative management.

Difference between Upward and Downward Communication

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1 comment for “Difference between Upward and Downward Communication

  1. Marly
    August 1, 2013 at 6:18 pm

    Hi there, how’s it going? Just shared this post with a colleague.

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