Communication should be effective enough to exchange ideas views. Information & emotion and to make communication effective it requires considered of those factors that influence communication.
Emergence, existence and execution of business cannot be possible if there is no communication, and this communication should be effective enough to exchange ideas, views, information & emotion and to make communication effective it requires consideration of those factors which influence it.
Such factors that influence communication are described as follows:
- Positional Relations: when boss communicates with subordinates, the communication becomes more fruitful because boss is superior to subordinates interims of knowledge, experience and position. Hence, more importance is given to communication and communication becomes more dynamic. It is one of most important factors that influence communication.
- Functional Relations: If there is harmony of function of sender and receiver, then the communication becomes more active because there is similarity of level thought and planning which influence their attitude to communicate properly.
- Experience: It always affects the communication because sender and receiver both are known to each other. Both better and bad past experience influence the way to exchange words, news, ideas and emoticon. If there exists better experience, then communication remains sound. While bad experience creates a communication gap.
- Group Relations: If both sender and receiver belong to same group, then there are agreement in-terms of class and-which influences better communication. For example, trade union acts as a group having unity and uniformity towards its appeal to management.
- Educational Qualification: Creation of better message by the sender as well as proper understanding of the message by the receiver is very much affected by academic qualification. Poor education hampers the creation as well as understanding of any message; while sound education influences better communication. For example, if sender is highly qualified while receiver is illiterate, then written communication between them will be meaningless.
- Emotion & Feeling: All people are not the same. It is natural that different people have different emotion and such difference in emotion affect the communication a lot; For example, the emotion of person aged 40 is obviously different from the emotion of person aged 16. Here, communication must happen with due care otherwise the objective of communication may fail. An other most important factors that influence communication.
- Misunderstanding: If there is any mistake, vagueness or confusion regarding any word in communication then it creates misunderstanding between sender and receiver. For example: ‘I am coming soon’. Here, time and date is absent. As a result, receiver has uncertain idea with the term ‘soon and communication will be ineffective here.
- Hereditary Difference: Such difference causes a person to be different in terms of nature, attitude feelings, thinking and emotions and for this reason communication can be barred. For example, a person from poor family and a person from rich family are not same. The style of communication of-two people will be different.
- Geographical Difference: If sender and receiver reside at different geographical area, then the characteristics of respective geography interims of language, norms, values and others will obviously affect the communication. For example: A person from Arabian country or a person from America or a person from Europe or a person from Africa will obviously have different attitude and such difference will influence communication to a great extent.
- Working Environment: It affects the efficiency and productivity of worker and employee because environment shapes the behavior of a person. So, a person working in a better environment will obviously have good communication skills, while a person working in a poor environment will obviously have limitation in communication. For example: A person working in a multinational firm and a person working in a govt. enterprise in Bangladesh will be different communicators.
The above-mentioned factors directly or indirectly influence the communication. So, respective factors should be considered by the person while communicating with others to fulfill the desired objective.
Image given below give at a glance idea about factors that influence communication in business. To see large view click on the image.
Seven C’s in Communication- some other factors that influence communication.
(7) C’s in communication are as follows:
- Credibility: Sender and receiver both should have faith to each other. It is the credibility which can strengthen the communication; otherwise the objective of communication will be destroyed.
- Context: The context of the message to be communicated should include complete and relevant information. This will make proper interaction.
- Clarity: Appropriate message should be transmitted i.e it should be clear, free from distortion and noise. Lack of clarity will cause confusion and misconception.
- Channels: Right channel should be used to communicate any message. Channel should be determined on the basis of nature and type of communication. Proper channel will make effective communication.
- Consistency: Lack of consistency between verbal and non-verbal communication should be avoided. Consistency should be maintained ideas and thoughts. Moreover, message should be consistent with time and environment of the receiver.
- Capability: Before sending any message sender should assume the knowledge, though and attitude of receiver so that right message is transmitted the right person.
- Conciseness: Communicator should consider relevant facts, proper organization of message and no repetition. Descriptive or lengthy topics should be avoided because it is time-consuming.
(7) C’s are other factors that influence communication widely. It also has a great impact to make communication effective. Finally we can say that if any one or organization want make effective communication they might need to foll0w above factors that influence communication.
Related Content of Introduction:
- Difference between Business Communication and General Communication
- Multipurpose Uses of Business Communication
- Importance of Cross-Cultural Communication
- Effective Communication Definition for Effective Communication
- How do cultural differences affect communication
- Importance of Communication in Management
- Importance of Communication in Business
- Communication and Relationship Management
- Cultural Orientation in Communication
- Essential Condition of Communication Program
- How to Improve Cross Cultural Communication
- Basic Management Functions
- Difference between the Communication Process and Communication Model
- Principles of Effective Business Communication
- Principles of Effective Communication
- Advantages or Importance of Feedback in Communication
- Steps for Overcoming Communication Barriers in Business Enterprise