Characteristics and Features of Circular Letter

There are many characteristics and features of circular letter which is described below to write an effective circular letter

Features of circular letter are the following:

  1. Art of writing: The art of writing a circular letter varies according to circumstances. Sometimes the art of writing may be general or sometimes it may be special. Overall, it is written in a simple way to make things clear to all.
  2. Wide circulation: To circulate the same message to a large number of people is the main focus of a circular letter.
  3. Conciseness: A circular letter must be concise but complete. Irrelevant matters are avoided and it is made attractive by describing the subject matter in a few words.
  4. Reliability: Such a letter should be composed in such a fashion to create reliability among the mass people.
  5. Mutual Interest: The interest of both business concerns as well as of consumers should be served through the circular letter. If such a letter serves one-sided interest then it may not be acceptable to the readers.
  6. Courtesy: Circular letter must be made in a decent way. We should not use unsuitable words because it can hamper the appeal of such a letter.
  7. Attractiveness: Speech and structure of circular letters should be catchy to hold the interest of the reader.
  8. Creation of confidence: Circular letter must create confidence of the readers and for that reason, it might be designed carefully to serve the purpose.
  9. Universality: While writing a circular letter, the writer must consider the view of all readers because readers may be of different classes or groups. He should make such a letter universal to all who are concerned with it.
  10. Relevance: The language of such a letter must be identical to the purpose otherwise such a letter would become valueless.

Characteristics and Features of Circular Letter

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